Affiliate Grand Slam 2026 Rome: Dates, Tickets and What to Expect

Rome in November is four conferences in one building

Affiliate Grand Slam is not a conference you fly to. It is a hall inside one, and understanding that before you book is most of the value on this page.

From 2 to 5 November, SiGMA Group fills eight halls at Fiera Roma. AGS has Hall 2 to itself, with its own stage and its own floor. The rest belong to SiGMA (gambling), AIBC (emerging tech) and FX (finance and trading). One badge opens all of them.

That structure cuts both ways. Four audiences for one flight is rare and genuinely worth paying for if your business touches more than one of them. It is also four days of walking, and the most common way people waste this week is treating eight halls as one big floor to wander.

Hall 2 is the one without the casinos

Here is the decision that earns AGS its own page. Most large affiliate shows are gambling shows with an affiliate section attached. The money is in iGaming, the floor bends towards it, and a nutra buyer spends two days explaining what they do.

AGS is built the other way round. The organiser keeps iGaming exhibitors out of Hall 2 and fills it with mainstream acquisition instead:

• Nutra and supplements, lead generation, pay per call
• Ecommerce and dropshipping, dating and chatting
• Finance and fintech, SaaS and software, apps and utilities
• Search and content arbitrage, AI and automation, content distribution
• Peptides and telehealth

If your offers are on that list, every booth in the hall is potentially relevant and nobody needs the category explained. That is a different week from working a general affiliate floor, and it is the reason to pick Rome over a bigger show with a thinner slice for you.

If you run casino or sportsbook traffic, be clear-eyed about it. The wider week is full of your market. The hall this page is about is deliberately not aimed at you, and no amount of being in the building changes that.

The size of the room

The organiser puts the AGS hall at 5,000+ delegates from 40+ countries, with 270+ exhibitors and 50+ speakers on its stage.

Names published for the AGS stage so far include Attila Odri of iAmAffiliate, Iveta Makedonska of MakeItClick, Nick Shackelford of Brez, Philipp Schoeffmann of Vznry, Niv Shaked of TikTok, Van Oakes of Goat Media, Marisha Lakhiani of Mindvalley and Dayu Yang of EcommOps. Against a 50+ total that is a first wave, so expect the programme to keep filling through October.

The other seven halls, and whether you should care

Your badge opens everything, which sounds like a bonus and is really a decision. Three other shows run alongside AGS, and each is worth leaving Hall 2 for only if you are a particular kind of buyer.

• SiGMA — the gambling show, and the reason the week exists at this scale. Worth your time if you run any iGaming traffic, or if you sell tools and services into operators.
• FX — finance and trading, and the most useful crossover for affiliates. Brokers buy leads. If a finance offer is on your account, half a day here pays better than another lap of Hall 2.
• AIBC — emerging tech and crypto. Relevant if you run crypto traffic or sell into that market, skippable otherwise.

The practical shape of the week: make Hall 2 your base and treat each of the others as a booked trip with a reason. Eight halls is more walking than a day holds, and the people who come home with nothing are usually the ones who tried to see all of it.

Getting in: the free pass is a gate, not a price

The cheapest way in is free, and it is the one that needs planning. The Affiliate pass is for affiliates, media buyers, publishers and webmasters, and the organiser issues it only after an application and a verification step.

That makes it a queue rather than a checkout. If the free route applies to you, starting that application is the single most useful thing you can do today — it is not something to attempt in the week before the show.

The paid tiers, read off the ticket page on the date in the table:

Read that comparison before you upgrade, because it answers a question the prices do not. Every tier includes the exhibition, the conferences and the workshops. The distance between €411 and €1,082 is the awards night, the VIP lounge, the private events and the concierge — access to people, not access to content. Worth it if your week is meetings. Not worth it if your week is the floor and the stage.

Prices climb as the date approaches. The ticket page runs a live countdown to the next increase, so the figures above are a snapshot of one moment rather than a quote. Guides to this event already in circulation carry lower numbers, which is what happens when a price is written down once and left there.

Read these before you pay

We are not going to paraphrase the organiser’s terms, because a summary of a refund policy that is a month out of date is worse than none. Go and read the answers to these:

• Whether a refund is possible, and on what terms
• Whether the ticket can be transferred to a colleague, and by when
• What the Affiliate pass application asks for, and how long the review takes
• Whether an invitation letter is available if your visa needs one

One thing worth saying plainly: Affinsight is a media partner for AGS 2026, but we do not have a reader discount on this event. The price you see is the price. Other guides to this show carry their own codes; ours would be a sentence implying a saving we cannot actually give you. If that changes, this section changes with it.

Fiera Roma, and the city around it

Fiera Roma sits between central Rome and Fiumicino airport, which is unusual for a venue this size and genuinely useful: you can land and reach the doors without crossing the city.

It also makes your hotel a real decision rather than a formality. Stay near the venue and your mornings are easy but your evenings are a trek. Stay central and you get Rome at night and a commute at eight. The Fiera di Roma station on the regional line connects the two and is a short walk from the entrance.

For a four-day week with evening events, we would take the central hotel and the commute. Agreements at a SiGMA week tend to get made over dinner, and dinner is not happening next to a convention centre.

Early November in Rome is mild and often wet, and exhibition halls are large and draughty. Bring a layer you can carry all day. Check your visa position before booking: Italy is in the Schengen area and the rules depend on your passport, so we are not going to summarise them here and risk being wrong for your nationality in the week you travel.

How not to lose a day

Four days across eight halls is the specific problem of this event, and walking faster does not solve it. Three things decide whether the week pays.

Apply for the free pass now, if it applies to you

Everything else here can be done late. This cannot, because a verification queue does not care that your flight is booked. That is also why this section is not a four-week countdown: for most readers of this site, week one is the whole plan.

Decide which halls you are visiting, and when

Not which booths — which halls, on which day. Hall 2 is your base. Everything outside it is a scheduled trip with a reason: a broker you want on the account, a tool you are evaluating, a market you are entering. Write the reason down. If you cannot write one, you are wandering.

Then rank twenty exhibitors inside Hall 2. Twenty, because 270 is more than anyone covers and a number that small forces a choice.

Keep the evenings

A SiGMA week runs on its evenings, and that is not a figure of speech. The floor is where you meet people; dinner is where terms get agreed. Book mornings for meetings, afternoons for the stage and the other halls, and leave the nights open rather than filling them with more of the same.

Two things make those conversations work. Know your numbers cold — what you run, at what volume, on what margin — because vagueness gets you a business card. And follow up inside 72 hours, while your name still means something. Deals from a week like this close the week after it, not during.